It’s easy to make mistakes when you’re just starting your business or experimenting to find the best marketing tools; there is so much to do and prepare for, that some things simply slip through the...
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Entering the world of SMS marketing for the first time can be very confusing, especially when you get bombarded with new terms and phrases at every turn. As you start to get to know how SMS marketing works...
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So, you’ve been won over by the promised effectiveness of text message marketing, you’ve read the statistics, seen that 86% of Americans choose to opt-in to SMS messages, and been bowled over by the...
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Amongst all the things that make up a good SMS campaign, a call to action is perhaps the most important. A call to action is like the old saying ‘save the best for last’, it’s your last word to your...
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One of the biggest benefits of SMS marketing over the other marketing types is speed. It doesn’t take long to read a text and it doesn’t take long to reply to a text. The average person (95%) reads a...
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